Access to 3 video recorded breakout sessions including handouts/slides along with the Lunch & Learn and keynote presentations. Access to 4 audio recordings of Lightning Learning on the show floor are also included in this package.

Online certification program

This guide illuminates the hidden benefits of toys and the skills that sprout to help kids grow and develop. The following section of this guide shines light on the cornerstones of child development. It explores how toys are perhaps the fastest and certainly the most fun way for a child to reach important milestones through physical, cognitive, communicative, social/emotional and sensory play experiences.

Certified Master Retailer

This guide is a culmination of trade show tips and tricks from buyers like you.

Certified Master Sales Representative

Watch this presentation from Randy Kravitz, executive director of Goldman Sachs 10,000 Small Businesses Chicagoland from 2018 to learn more about the Chicagoland program.

Meet Jeff Campion from Merchant Giving Project! This webinar will be a brief introduction into who he is, an overview of the Merchant Giving Project, and why retailers should get involved.

Watch Peter Sheahan's presentation from ASTRA's 2018 Marketplace & Academy and stay up to date each month with new ideas from Peter on how to move from awareness to ownership and finding opportunity in disruption.

Develop an instruction manual that outlines the steps to enter the retail toy business or can be used to examine current business practices against. The Play for Profit book is a compilation of best practice advice in every area of store operation.