In this webinar Ron Solomon, CEO of Mapp Trap, and Marc Maybee, Director of Brand Compliance, review brand compliance efforts. In this helpful webinar, Ron and Marc cover: the reasons policies fail; business policies and procedures to reduce brands unauthorized listings; strategies to prevent third-party sellers from relying on the first sale doctrine to defend their activities; a helpful checklist of useful policies and tools to protect the brand and fight potential threats; and how to create and implement a solid policy strategy.