This module will give you the tips and tools on how to successfully position your business and brand in the competitive marketplace through SWOT analysis, and SMART planning and developing the right marketing mix for your business.
This module will help you develop brand promotional activity for maximum impact on your customer. You will gain a greater understanding of the different facets of promotions and how to best reach your target consumer.
This module will help you develop digital tools and communications to have a greater impact on your customer. You will gain a greater understanding of the different digital media tools to help build your online and social media traffic.
This module will help you identify, create and build the right community partners and programs for your business that best align with your customer.