American Specialty Toy Retailing Association

astra academy

Coffee Talk with Kim | Guest: Jillian Lakritz, Yoee Baby

We all miss our regular morning routine, and maybe for you that also included coffee and conversation with colleagues. Bring your cup of coffee and join ASTRA’s president, Kim Mosley along with an industry peer each Friday at 10am Central for “Coffee Talk with Kim”. These candid conversations will provide insights on the industry to help wrap up your week.

Kim Mosley

President | ASTRA

Kimberly Mosley, CAE, CPE is the President of the American Specialty Toy Retailing Association(ASTRA), the world’s largest specialty toy association. Founded in 1992, the American Specialty Toy Retailing Association (ASTRA) is an international trade organization that develops and supports a membership of independent retailers, manufacturers and sales representatives in the toy industry. Inspired to change the world through the power of play, ASTRA is a community of dedicated professionals committed to providing children with healthy, quality play materials that have a high play value and are designed with a focus on what the child can do, rather than what the toy can do.

Through certification programs, educational resources and networking opportunities, ASTRA equips and empowers members to make a positive impact on the economy and culture of the communities they serve.

Kim has been a leader in the association industry for more than 20 years. Prior to her role with ASTRA, she served as CIO for the American College of Healthcare Executives. She is a member of the American Society of Association Executives (ASAE) and Association Forum where she served in many leadership roles. She serves as a board member for the Association Forum. The has chaired the Diversity Workforce Committee and served on the CAE Commission. In 2002, she was awarded the Diversity Executive Leadership Scholarship and in 2003, she earned distinction as a Certified Association Executive. She is a Certified Play Expert - a certification that recognizes the important role of play on healthy brain development.

She serves as adjunct faculty and on the advisory board for several colleges and training centers. She also lectures, blogs and writes articles on specialty toy retailing, association management, and technology.

Kim holds a Bachelor of Science degree from Governors State University and an MBA from Keller Graduate School of Management in Chicago, IL.

Jillian Lakritz

Founder & CEO, Yoee Baby

Jillian is a master innovation, brand and consumer insights strategist, a patent-pending inventor, and an entrepreneur. Her passion for marketing and innovation is fueled by her natural curiosity, creative instincts, love of new products and fascination with consumer behavior. She has spent her career building successful new product, positioning and launch strategies for some of the country's leading brands as well as a number of entrepreneurial ventures, including her own. Jillian has been a monthly columnist for Media Post Publications and an annual speaker at the Leeds School of Business.

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